01 / Decision confidence
Trust Chasm
The Trust Chasm is the gap between having data available and having enough confidence to act on it. It shows up when people reopen the same reporting debate, build their own extracts or delay a decision while someone checks the numbers.
Put it to work
Start with one recurring decision. Ask which figures people challenge, who can explain where they came from and what level of uncertainty the decision can tolerate. Give one owner the job of resolving the most consequential gap.
Which decision would we make differently if we trusted the evidence?